Wednesday, July 28, 2021
The University of North Texas System’s Office of Communications & Marketing won several prestigious Hermes Creative Awards for excellence in marketing and communications, including two Platinum and four Gold honors. Of 6,500 Hermes entries in 2021, just 17 percent won Platinum awards and only 20 percent won Gold honors.
UNT System Hermes Creative Awards:
PLATINUM
- UNT System Organizational Logo Redesign (pictured below)
- HR Highlights Newsletter
GOLD
- We Are North Texas Podcast (full series)
- Chancellor’s Annual Report
- UNT System Headquarters Building Rebrand
- Black History Month Video Series
HONORABLE MENTION
- We Are North Texas Podcast (single episode) – Dallas County Judge Clay Jenkins and Dr. Philip Huang on COVID-19
- Black History Month Social Media Campaign
- Mental Health Awareness Social Media Campaign
- Mental Health Awareness Video Series
The Hermes Creative Awards program is administered by the Association of Marketing and Communication Professionals (AMCP) and judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. AMCP is an international organization consisting of several thousand marketing, communication, advertising, public relations, digital media production, and freelance professionals.
Earlier this year, the UNT System Office of Communications & Marketing team won several Collegiate Advertising Awards, including Gold for the HR Highlights newsletter; Silver for the UNT System Headquarters Building Rebrand and Black History Month Social Media Campaign; and Bronze for the We Are North Texas Podcast (full series).
The Collegiate Advertising Awards program is an elite national program created to honor today’s most talented marketing professionals for outstanding excellence in all forms of advertising, marketing, and promotion-specific to higher education products and services. All entries are centralized for judging (per category) by a panel of design and education marketing professionals with decades of combined experience. Entries are judged on: creativity, layout/design, typography, production, quality, and overall effectiveness. The top-scoring entries are then honored with the appropriate award depending on final judges’ scores.